One of the most
common mistakes is to start with a mountain of data and ask, "What can I
cut?" Everything seems
indispensable. As a result, scientists
typically include far too many slides and rush presentations.
A more effective
strategy is to identify the core message and "build up" from that
message; adding detail in a manner consistent with audience knowledge and
available speaking time. Add only detail
that supports the core message. Start
with a one minute version of the presentation for a relatively unspecialized
audience and ask, "What would I include if I had five minutes?" Repeat the process until you can fill the
time that you have available.
The above slide shows this as building the presentation
"up" from a single slide rather than "cutting" down from
many slides.
More guidance on how to develop that core message in
future tips.
